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A Mission To Make Women “job creator as against job seeker.”

The Small Industries Development Bank of India (SIDBI) and Confederation of Women Entrepreneurs India (COWE) partnered for virtual webinar series for women entrepreneurs.

Swavalamban Sashakt, 20 episodes virtual campaign, created awareness about Stand-up India schemes. The Mega Campaign commenced in the 1st week of Feb and culminated in June 2021. The webinars highlighted the business opportunities the
Stand Up India scheme offers for different sections of society. The recently concluded 20th session of the campaign was focused on the business module- IT Driven Innovative Services / AI-based solutions.

Vandana Maheshwari, National President, COWE, India, sharing the vision & Mission said, “the webinars were planned to increase the reach of the StandUp India loan scheme and nurture entrepreneurship culture among women.” SIDBI is the principal financial institution engaged in the promotion, financing and development of MSMEs.

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“The just concluded 20th session of SWAVALAMBAN SASHAKT MEGA CAMPAIGN on 16th June, 2021, was based on the business module – IT Driven Innovative Services / AI based Solution, where the field experts shared the prospects and business opportunities.” An initiative by SIDBI and COWE On this occasion Sivasubramanian Ramann, CMD, SIDBI stated that “Women Empowerment has always been a priority for SIDBI. Our Umbrella Mission Swavalamban, which endeavours to induce entrepreneurship culture, regard women as mainstay influencer on the society leading to transitioning of Aspirant Bharat from job seeker to Job creator. It is pleasing to know that ‘SWAVALAMBAN SASHAKT- Webinar Series” has kindled aspirations of more than 1500 aspirants. I am sure many of these are ready to embark on entrepreneurial journey under national mission of Stand up India Scheme. With reduction of margin and addition of agri allied activities as eligible, GoI has widened the scope and access of the scheme. Aspirant youths should gear up to leverage these. I can assure that SIDBI shall further strengthen the digital eco system of Stand-Up India through Udyamimitra in order to create more opportunities and success stories of growth and business under Atmanirbhar India “ My Startup TV LIVE broadcasted the closing event over its LinkedIn channel under a partnership agreement with COWE India. Madhu Tyagi, National Vice President and Chairperson of the webinar series and Nidhi Toshniwal, National Jt. Secretary and Vice Chairperson of the webinar shared the journey of this webinar series. Uma Ghurka, Chairperson, Board of Directors, COWE India guided planning and execution.